Found 1 result for '
9788132101710
'Indian Youth in a Transforming World: Attitudes and Perceptions
Format: PaperbackThis book comprises the first nationwide study based on face-to-face interviews with 5000 youth to capture the popular mood of this important demographic segment of contemporary India. It records their perceptions of various issues, ranging from modernity, development, globalization and unemployment,... Read more
This book comprises the first nationwide study based on face-to-face interviews with 5000 youth to capture the popular mood of this important demographic segment of contemporary India. It records their perceptions of various issues, ranging from modernity, development, globalization and unemployment, to leisure and lifestyle, social networks and family, and their hopes and aspirations for the future. While it breaks some myths about them, on one hand, it helps strengthen some commonly shared perceptions about them, on the other. "Indian Youth in a Transforming World: Attitudes and Perceptions" underlines that Indian youth reflect an authentic multiplicity of aspirations, 'world views' and interest, quite like the rich tapestry of India's diversity. It indicates that they are a mix of continuity with change. However, they stand distinct in many ways from the youth the world over. This book is also likely to break some myths related to the youth, opening avenues for new debates. For example, the study reveals that there is hardly any decline in interest in politics between two generations. The book would be invaluable for professionals in advertising and other media sectors and all those involved in market research. Students and teachers of specialized psychology courses, behavioural sociology, political sociology, social change and modernization will also find it useful.
Read less
Read less
Price: Rs.795 Rs. 621
You save: Rs. 174
OUT OF STOCK
Oops..9788132101710 is out of stock...
Please leave your email address.
We Would notify you once it is available.
Your email | |
Enter characters from image | |
Rediff Books Recommends (100)
» See all in Rediff Books Recommends
Rediff Books - India's Largest online Books store. Buy from a large collection of Books Online. We stock every new title under various genres with endless array of enduring classics. Get the best offers on category name books at best prices in India with a facility of Free Shipping and Cash on Delivery (COD). Search from 3.5 million books & the best authors.
Start your search here - save time, money and select your choice title most easily from the comfort of your home!
Start your search here - save time, money and select your choice title most easily from the comfort of your home!