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Blink: The Power of Thinking Without Thinking (Paperback): Book by Malcolm Gladwell

Blink: The Power of Thinking Without Thinking (Paperback)

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ISBN: 9780141014593    Publisher: Penguin Books Ltd Year of publishing: 2006     Format:  Paperback No of Pages: 304        Language: English
The book Blink: The Power of Thinking Without Thinking is a scientific representation of the link between psychology and behavioral economics on the adaptive unconscious. It focuses on mental processes...Read more
The book Blink: The Power of Thinking Without Thinking is a scientific representation of the link between psychology and behavioral economics on the adaptive unconscious. It focuses on mental processes that work promptly and fundamentally using negligible information. Writer Malcolm Gladwell attempts to redefine the manner in which one understands the world within, by concentrating on the choices we apply very little thought to. Like the time you made the spontaneous decision to get on that bus, simply, wash your hands. These situations are the kind where we seem to have made our choice in the blink of an eye, which means there was little or no thought applied to it. Such choices are usually categorized as automatic, something that our brain does without us realizing. This theory will probably explain why some people are better decision-makers than others and why some of them seem to always have luck on their side. In the book Blink: The Power of Thinking Without Thinking, we are introduced to a series of theories how to predict if a marriage will last, when a player will double-fault, how to recognize a fake at the first glance. Exploring the incredible possibilities of the human mind, Blink gives you a vivid idea of how to perfect the art of 'thin-slicing' or simply being able to process only important information when bombarded with a number of variables. This book is available in paperback and was published on 1 August 2013. Key Features: This book uncovers some compelling secrets of the human brain's ability to thin-slice large amounts of data. It gives you the secrets on how to use this power of the mind in your favor. Blink is an international bestseller.
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About the author: Malcolm Gladwell
Author, journalist, cultural commentator and intellectual adventurer, Malcolm Gladwell was born in 1963 in England to a Jamaican mother and an English... Read more
Author, journalist, cultural commentator and intellectual adventurer, Malcolm Gladwell was born in 1963 in England to a Jamaican mother and an English mathematician father. He grew up in Canada and graduated with a degree in history from the University of Toronto in 1984. From 1987 to 1996, he was a reporter for the Washington Post, first as a science writer and then as New York City bureau chief. Since 1996, he has been a staff writer for the New Yorker magazine. His curiosity and breadth of interests are shown in New Yorker articles ranging over a wide array of subjects including early childhood development and the flu, not to mention hair dye, shopping and what it takes to be cool. His first book The Tipping Point captured the world's attention with its theory that a curiously small change can have unforeseen effects, and the phrase has become part of our language, used by writers, politicians and business people everywhere to describe cultural trends and strange phenomena. His other international bestselling books are Outliers, which looks at the stories of exceptional individuals and reveals the secrets of their success, and What The Dog Saw, a collection of his most provocative and entertaining New Yorker pieces.
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