ISBN: 9788120333024    Publisher: Phi Learning Year of publishing: 2007     Format:  Paperback No of Pages: 196        Language: English

This compact, concise and reader friendly text introduces the students of management to the basic concepts in Computer Science. It discusses in detail about introduction to computers, database concepts, network concepts, and development life cycle. The book also acquaints the readers with e-businesses and their operations. The text focuses on trends in Information Technology, which help evolve different kinds of Information System, with special emphasis on customer relationship management.The text is lecture based, which makes the teaching of the subject easier. It gives review questions to test grasp of the subject matter and summary for quick revisions at the end of each chapter. It provides many tables and figures to illustrate the concepts discussed.Students of human resource management, finance management, marketing management and information management will find this book helpful. In addition, the text will prove useful for professionals who need initial inputs into automation and use of Information Technology as decision-making tools.
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DAVENDRANATH G. JHA (MCA and MBA) is a faculty of Information System at K.J. Somaiya Institute of Management Studies and Research, Mumbai. He has more than 18 years of teaching experience and is involved in various training activities. He is also continuously involved in developing study material for various IT-related modules such as SQL, database concepts, HRIS and MIS.
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