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Electronic Commerce: A Managerial Perspective: 2006: Book by Dave King

Electronic Commerce: A Managerial Perspective: 2006

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ISBN: 9780131854611    Publisher: Pearson Education Limited Year of publishing: 2005     Format:  Hardback No of Pages: 832        
For undergraduate and graduate courses in Electronic Commerce. For instructors looking for the most comprehensive, managerial, research based book on how corporate business uses e-commerce and less emphasis...Read more
For undergraduate and graduate courses in Electronic Commerce. For instructors looking for the most comprehensive, managerial, research based book on how corporate business uses e-commerce and less emphasis on technological underpinnings and development. Turban is the #1 best seller in the business school market.
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