ISBN: 9788174455161    Publisher: Mohit Publications Year of publishing: 2009     Format:  Hardcover Language: English

Mass media is a term used to denote a section of the media specifically designed to reach a very large audience such as the population of a nation state. It was coined in the 1920s with the. advent of nationwide radio networks, mass-circulation newspapers and magazines, although mass media (like books and manuscripts) were present centuries before the term became common. The term public media has a similar meaning: it is the sum of the public mass distributors of news and entertainment across media such as newspapers, television, radio, broadcasting, which may require union membership in some large markets such as Newspaper Guild, AFTRA & text publishers.
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