By: Fayyaz Ahmad
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As such, the managers of the third millennium have started realising that emotions and attitudes of people are as important in determining the organizational success as their technical skills and knowledge. Thus, organizations have started selecting employees based on emotional quotient (EQ) and positive attitudes.
The book provides an insight into the subject of organizational behaviour along with cases, interweaving them with relevant examples and real happenings. Divided into 15 sections, it covers all the major concepts and principles of management, organization theory and organizational behaviour, taking care of both the traditional and transitional viewpoints. It presents cases developed and collected from various sources and follows a student-friendly approach. Various concepts in the book have been explained in real Indian perspective to help readers get a practical understanding of the conceptual issues.
The book is rich in diagrams, tables, and illustrations. The language and style have been kept simple to facilitate easy understanding by the readers. A variety of questions like descriptive, applied orientation and objective type, included in the book, is one of its distinctive features.
This book fulfils the needs of students of MBA, MFC, M.Com, BBM, BBA, MHRM, Sociology and Management Studies.
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