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Reflections: A Collection of 50 Best Packaging Designs (Hardcover): Book by Vimal Kedia

Reflections: A Collection of 50 Best Packaging Designs (Hardcover)

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ISBN: 9788170263036    Publisher: Heritage Publishers Year of publishing: 2016     No of Pages: 67        
The book presents the endless array of possibilities that exist in packaging. it highlights how packaging can enhance brand value and influence customer perception of product quality. This is a real treat...Read more
The book presents the endless array of possibilities that exist in packaging. it highlights how packaging can enhance brand value and influence customer perception of product quality. This is a real treat for those who have a taste of creative and innovative packaging design. The book has been well-conceived with informative historical information on development of packaging. The pages on the various packaging developed for specific products give an insight into innovation being used to meet customer requirements. The visuals are well-crafted and bring out the impact of design. A well-made and informative book. A great collector's item for anyone who wants to see how packaging can do wonders for a product. Reflections shows packaging in a very different light and offers something new and different to learn and understand. Being a packaging professional myself i will recommend this book for freshers and professionals alike.
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