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Rural Marketing Opportunieties And Challenges in New Millennium (English) (Hardcover): Book by Nina Verma

Rural Marketing Opportunieties And Challenges in New Millennium (English) (Hardcover)

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ISBN: 9788182205895    Publisher: Global Vision Publishing House Year of publishing: 2013     Format:  Hardback Language: English
This book deals with the theory of rural marketing and its practical applications in the rural environment even from the grassroots level to growing IT marketing in three parts: marketing behaviour, marketing...Read more
This book deals with the theory of rural marketing and its practical applications in the rural environment even from the grassroots level to growing IT marketing in three parts: marketing behaviour, marketing strategy, and marketing of agro-products and processing of commodities.
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About the author: Nina Verma
Nina Verma currently manages the academic programs and personnel of the Business Applications and IT Management department in the faculty of ICT of Tshwane... Read more
Nina Verma currently manages the academic programs and personnel of the Business Applications and IT Management department in the faculty of ICT of Tshwane University of Technology, Pretoria.
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