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The Food Industry and the Internet: Making Real Money in the Virtual World
By: Drew Smith
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ISBN: 9780632057535 Publisher: John Wiley and Sons Ltd
Year of publishing: 2001 Format: Hardback
No of Pages: 232 Language: English
Who is making money on the Web and who is losing it? This book brings together the first two hundred and fifty stories to appear on the revolutionary food industry intelligence service efoodnews.com. We have...Read more
Who is making money on the Web and who is losing it? This book brings together the first two hundred and fifty stories to appear on the revolutionary food industry intelligence service efoodnews.com. We have interviewed many of the largest companies in the food and drink business and also those small/medium enterprises most actively pursuing e--commerce. This book concisely summarises and analyses the findings of these discussions and guides you to discover both the successful and unsuccessful strategies. If you are trying to develop a cohesive and creative online presence for your business then this book is tailor--made for you.
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About the author: Drew Smith
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